Research shows there are several strategies that can positively persuade your prospective customers and improve your chances of moving the conversation towards a sale. Based on Dr. Cialidini’s 6 Principles of Persuasion, we’ve come up with some strategies we think will help encourage homeowners to reply to you quickly, and potentially with peaked interest, in your services:
Read MoreWhile making a sale is always your ultimate goal, it’s important to keep in mind that your initial goal is to set up an appointment because you can’t get a sale without it. Best practices dictate that you never let a referral go cold and that you always follow up with any and all homeowners interested in your service- expeditiously. While this really is a no-brainer, there are many businesses out there that do not follow this simple guideline.
Read MoreWe discuss how to make sure your system is a-go, the characteristics of a good follow up process, and ways to know your competition. We also identify 5 things you can do to gain a competitive edge.
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